Trusted by YC startups

Reddit Marketing Agency: Generate qualified leads for your Startup

UpvotePartners is a Reddit marketing agency specialized in organic acquisition for startups. Our Reddit marketing services cover subreddit strategy, native posts and comments, and account management, with no ads involved. We create Reddit content that ranks on Google, generates leads, and gets your brand cited by AI engines.

🔥 Very limited spots

Join the Startups using Reddit as an acquisition channel

Why Reddit?

Reddit has become essential in 2026

In 2024, Google signed a $60M/year partnership with Reddit to integrate its discussions into search results. The result: Reddit threads now dominate SERPs for recommendation queries. Meanwhile, AI engines (ChatGPT, Perplexity, Claude) disproportionately cite Reddit in their responses because it's authentic, community-verified content.

For startups, this is a unique opportunity: a Reddit agency like UpvotePartners can position your brand where your prospects are actively seeking recommendations, in Reddit discussions that appear on Google AND in generative AI responses.

130M
daily active users

130.3 million daily active uniques, up 18% year over year (Reddit Q2 2026 results). In France, Reddit ranks 13th among the most visited sites, ahead of TikTok and LinkedIn (Similarweb)

Top 3
in Google SERPs

Reddit threads rank in the top 3 for recommendation queries

+300%
Reddit organic traffic

Growth of SEO traffic to Reddit pages since the 2024 Google-Reddit partnership

The problem

Most startups fail on Reddit. Not our clients.

Reddit is an ultra-powerful channel, but its communities hate marketing. Without the right approach, your posts get removed, your accounts get banned, and you waste months. We have developed a method that overcomes these obstacles.

Reddit in-house

What happens without Reddit expertise

  • Posts removed by moderators
  • Accounts banned after a few posts
  • Content perceived as spam
  • No results after months of effort
  • Time wasted on the wrong subreddits
  • No visibility on Google or AI engines
✨ With UpvotePartners

With UpvotePartners

Measurable results

  • Posts that bring leads for months
  • Warmed-up accounts with authentic karma
  • Value-driven posts that naturally mention your brand
  • Qualified leads from the first weeks
  • 100% done for you
  • Threads ranking on Google + cited by AI engines
Our 5-step method

Our Reddit marketing services: how we generate your leads

A proven methodology across 30+ Reddit campaigns. Each step is designed to maximize impact while respecting Reddit's guidelines.

Step 1

Audit & subreddit strategy

We identify the subreddits where your ICP (Ideal Customer Profile) is active. We analyze the tone, rules, top-performing post types, and your competitors' presence. We select 5 to 15 strategic communities per campaign.

Step 2

Reddit account warm-up

Our accounts are built over several weeks with authentic karma, diversified activity, and genuine community participation. No bots, no karma farms. Each account has a credible history before posting for your brand.

Step 3

Native Reddit content creation

We write posts and comments that bring real value to the community while naturally mentioning your brand. Formats vary by subreddit: questions, comparisons, experience reports, recommendations. Each piece of content is written in the exact tone of the target community.

Step 4

Publishing & strategic engagement

We publish at optimal times for each subreddit (timezone, day of the week, moderator activity). Our accounts participate in generated discussions, reply to comments, and amplify reach through organic interactions.

Step 5

Tracking & continuous optimization

We measure upvotes, comments, traffic to your site, Google rankings of your threads, and AI citations of your brand. Each month, we adjust the strategy based on data: new subreddits, converting formats, resonating angles.

Comparison

Organic Reddit vs Reddit Ads

We specialize in organic marketing, not ads. Here's why it's more profitable for startups:

Organic Reddit (our approach) Reddit Ads
Cost per lead $15-40 (tends to decrease over time) $80-200 (increases with competition)
Lifespan A Reddit post stays visible for months/years Visibility stops when budget runs out
User trust Recommendation perceived as authentic Identified as advertising, low click-through rate
AI impact (GEO) AI engines cite organic Reddit content Reddit ads are never cited by AI engines
Google visibility Organic threads rank in Google SERPs No SEO impact
Scalability Each post compounds via SEO + GEO Linear: more budget = more reach, no compounding

The compound advantage of organic Reddit: every thread we publish continues to generate traffic, leads, and AI citations for months after publication. After 6 months of campaigns, you've built a permanent marketing asset that works for you 24/7, with no recurring ad spend.

Reddit + AI

We make you visible in AI

What makes UpvotePartners unique compared to other Reddit agencies: we don't just do Reddit marketing, we leverage Reddit as an AI visibility engine. Every post is optimized to be indexed by AI search engines (ChatGPT, Perplexity, Claude).

This is what we call GEO (Generative Engine Optimization): getting your brand cited when a prospect asks an AI "what's the best tool for [your category]?" Reddit is the most effective channel for this because LLMs over-index Reddit discussions in their sources.

The result: by working with us, you get triple visibility: direct leads via Reddit, Google ranking of threads, and citations in AI responses. Three channels, one investment.

We publish what we learn as we go. Start with our latest thinking on Reddit strategy, or read why some accounts get flagged before they ever post.

Client results

What our clients actually get

Anonymized results from startups we manage. Metrics measured via our Reddit tracking dashboard + AI citations.

SaaS, Productivity tool

Timeline: 4 months

Leads generated via Reddit

2/month 87/month

Threads ranking on Google

0 14 threads in top 5

Cost per lead

$150 (paid social) $28 (organic Reddit)

Fintech, Online payments

Timeline: 3 months

Reddit traffic → site

0 +5,700 qualified visitors/month

Organic brand mentions

0/month 90+/month

Posts still active after 3 months

not measured 87% still generating traffic

Data from real campaigns managed by UpvotePartners. Client names are anonymized for confidentiality.

Matéo Drouillard, founder of UpvotePartners Reddit agency
Founder

Matéo Drouillard

Reddit marketing expert · 30+ B2B campaigns

Matéo founded UpvotePartners after several years building his own projects.

While searching for high-trust inbound acquisition channels capable of generating more conversions than traditional ones, he developed an early interest in Reddit and AI-driven forms of discovery.

During his time in the United States, working alongside several startups from the Y Combinator ecosystem, he observed that responses from ChatGPT, Perplexity, and Claude rely heavily on discussions found on Reddit.

An engineer by training, he combines a data-driven approach with ongoing research into search engine and LLM publications to understand how brands become visible on Google and in AI responses.

Louis Decavel, Reddit & GEO Partner at UpvotePartners
Reddit & GEO Partner

Louis Decavel

Reddit strategy

Louis joined UpvotePartners to help startups turn Reddit into a real acquisition channel, not just one more network to post on.

He runs the free audits. He reviews a brand's presence on Reddit, finds the subreddits and threads where its future customers are already looking for a solution, then builds the right strategy with them.

His approach always starts on the ground: learning each community's norms, what it welcomes and what it rejects, so a brand comes across as a genuine voice rather than an ad.

On LinkedIn, he shares what he learns about Reddit: what works, what to avoid and what turns a thread into leads.

Pricing

Reddit agency pricing: what working with us costs

Starting at

€3,000 /month

Minimum 4-month commitment

A target we define together, written into the contract. If it's not reached, you get a pro-rata refund.

⚡ Very limited spots. We only accept a few clients at a time to guarantee quality.

Frequently asked questions

First, we run a free audit together. We analyze the active subreddits where your ICP hangs out, existing discussions around your category, and your competitors' presence. If Reddit isn't the right channel for you, we'll tell you straight up. We only take on clients where Reddit has real ROI potential.

First posts go live within 31 days (after warm-up and strategy phase). Most clients see their first qualified leads within 4-6 weeks. The compounding effect kicks in around month 3: your threads accumulate visibility, rank on Google, and start getting cited by AI. We require a 4-month minimum commitment because Reddit marketing compounds over time.

Our approach is 100% organic and compliant with Reddit's guidelines. We don't spam, don't use bots, and don't make overtly promotional posts. Our accounts are warmed up for weeks, accumulate real karma, and participate authentically in communities before any brand mention. In 3+ years and 30+ campaigns, we've never had a client brand negatively impacted.

Absolutely. Reddit is one of the most underrated B2B channels. Decision-makers, developers, and marketers are extremely active on specialized subreddits (r/SaaS, r/startups, r/marketing, r/entrepreneur, etc.). Reddit conversations attract prospects in active research mode, literally asking for tool recommendations. Our B2B SaaS clients get ultra-qualified leads because these prospects are already in buying mode.

Three differentiators: (1) We specialize in Reddit only, we're not a generalist agency doing Reddit on the side. (2) We optimize every post for GEO (Generative Engine Optimization), so your threads don't just generate direct leads, they also get your brand cited by ChatGPT and Perplexity. (3) Our warm-up methodology and deep knowledge of Reddit communities come from 3+ years of exclusive focus on this platform.

The volume is defined with you based on your goals, typically between 4 and 9 posts per month, each backed by strategic comments. Quality over quantity: one well-crafted post, published at the right time in the right subreddit, can generate more leads than a dozen poorly targeted posts.

We track: post impressions and upvotes, traffic redirected to your site, number of qualified leads generated, Google rankings of your Reddit threads, and AI citations of your brand in responses from ChatGPT, Perplexity, and Claude. A detailed monthly report is sent with all these metrics and optimization recommendations.

Our services start at 3,000 euros/month, with a minimum 4-month commitment. The target is defined together and written into the contract, with a pro-rata refund if it is not reached. Compared to cost per lead on paid channels (LinkedIn Ads: 80-200 euros/lead, Google Ads: 50-150 euros/lead), organic Reddit delivers 3-8x lower cost per lead from month 3 onwards thanks to the compounding effect.